ALLURI MAHESH RAJU
Founder & Managing Partner | Briza Realty LLC
Professional Summary
Alluri Mahesh Raju is a visionary entrepreneur and seasoned leader with over 40+ years of cross-industry expertise, spanning consumer electronics, e-commerce, and real estate. As the Founder & Managing Partner of Briza Realty LLC, he combines technical acumen with strategic foresight to deliver innovative property solutions in Dubai’s competitive market. His career is marked by resilience, adaptability, and a relentless drive for excellence.
Education
Master’s Degree in Electronics and Communications Engineering from the Indian Institute of Technology (IIT), Delhi.
Early Career
Began at Philips India (1981–1983), contributing to product innovation in consumer electronics.
Entrepreneurial Journey
Founded Digital Shoppy Newcom Limited (1983–Present), pioneering India’s organized electronics retail sector and transitioning it into e-commerce.
Leadership at Briza Realty LLC
Since April 2025 | Dubai, UAE Residential & Commercial Property Solutions
Visionary Leadership
Defined the company’s mission, strategic direction, and core values from inception.
Market Expansion
Conducted in-depth market research to identify growth opportunities and tailor services to Dubai’s dynamic real estate landscape.
Operational Excellence
Oversaw end-to-end operations, including planning, budgeting, compliance, and stakeholder management.
Client-Centric Branding
Built a reputation for transparency, trust, and quality, fostering long-term relationships with clients, investors, and partners.